With all the hype about teen’s lives online and their adeptness at texting, it’s good to get a little perspective and that’s what we get from a Nielsen study of teen media habits. Among teens, says Nielsen, TV is still the medium of choice, with 3 hours and 20 minutes spent in front of the tube every day–that’s actually up 5% over the last five years. In contrast, teens spend 75 minutes at their computers and send 96 text messages.
These are the consumers of the future. And they still watch TV.
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