Archive for November, 2012

AMAs FAIL TO DENT NFL

Author: admin

Up against Sunday Night Football on NBC, ABC’s

telecast of the American Music Awards had its smallest

audience ever. The AMAs were down 21% from last year

alone.

NBC shared the top spot in HH ratings in Nielsen’s

fast national ratings with CBS, each getting an 8.1/12 (CBS

had an almost half-hour NFL overrun that contributed to

its victory). ABC was a 5.2/8 and Fox a 2.4/4. In A18-49,

NBC led with a 4.9/12 to CBS’ 3.0/8, ABC’s 2.9/7 and Fox’s

2.0/5.

Sunday Night Football itself was a 9.7/15 in HHs and

a 6.0/15 in A18-49. That compared with the AMAs’ 5.5/8-

3.4/8.

ADVERTISER TIDBITS

Author: admin

Papa John’s, which has been the subject of some

political protests because of owner John Schnatter’s

statements about the Affordable Care Act, is now being

sued for $250 million for alleged transmission of 500,000

text messages to consumers who claim they did not

consent to receive such texts. Every violation of the act

carries a $500 penalty…….The rise in gas prices seems to

encourage people to buy new cars that have higher mileage,

but the sales of these smaller vehicles means

that automakers make less money per car.

This phenomenon is squeezing profits at

Ford, says the company. “We continue to

see consumers trading down to smaller

vehicles,” Mark Fields, Ford’s president of

the Americas, said this week. “Less trucks,

more small cars and those vehicles have smaller margins.”

……Staples reported a third quarter loss and said it would

accelerate the closing of 15 stores in the U.S. The company

intends to reduce its retail footage in this country by 15%

by the end of 2015. In the quarter revenues were flat and

same store sales fell 1%……Starbucks is acquiring the

300-unit Teavana retail store chain, which sells tea.

Starbucks says it aims to grow the Teavana concept…..One

retail segment that seems recession-proof is the pet

business. Total sales at PetSmart grew 9% in the third

quarter; same store sales were up 6.5% and profits surged

50%…..General Motors will concentrate on electric and

electric hybrids in the future rather than conventional hybrids,

says the company.

One of the existential questions for pay-TV providers
like cable, telephone and satellite companies is whether
Americans are turning to the internet and digital video
providers for their TV needs. Communications analysts
peruse the quarterly results of those companies closely
looking for signs of the decline of traditional TV providers.
In the third quarter, there was some evidence that more
people had indeed “cut the cord.” Time Warner Cable
lost 140,000 video subs in the period, even more
than had been expected. Comcast lost 117,000
video subscribers. Subscriber growth at
DirecTV slowed substantially, as it did at
Verizon FiOS. Dish Network lost 10,000
subs.
Sanford C. Bernstein estimates that,
when you add estimates for losses at private
companies who do not issue quarterly reports,
the industry as a whole lost 127,000
subscribers in the quarter.
The cable and telephone companies are
making up some of the revenues by adding high-speed
broadband subscribers–but the increase in those
customers actually increases the chance that they will be
watching video online rather than on pay-TV. The TV
Everywhere program is an effort by pay-TV providers to
get their share of what seems the inevitable migration of at
least some viewing to the web. According to Joe Clayton
CEO of Dish Network, “Faced with slow subscriber growth,
plus faster-than-inflation programming cost increases, there
is no question that the entire industry will have to rethink its
current business model and strategy.”